Trauma-Informed Business Coaching 

for brave survivors & entrepreneurs




Choose Your Own Adventure

Pick whichever your heart desires or book a meet-n-greet!

A La Carte Sessions

sliding scale $75-$300, via Zoom

Bravery Coaching is your chance to get 1-on-1 attention with our founder, Emily Ann Peterson. You'll gain a new perspective on your courage while she helps your feats of bravery feel like a total breeze!

These sessions are perfect if you're seeking regular support or preparing for a product launch, large campaign, creating templates for endless ease, or enduring a really overwhelming season of bravery.

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Recurring Sessions (most popular!)

$185-$400 monthly, via Zoom

Recurring clients of The School of Bravery get access to the following awesomeness on a month-to-month or annual commitment:

  • 1:1 coaching; monthly or weekly
  • drop-in group coaching; twice monthly
  • book club meetings; as desired!
  • weekly office hours; via online forum
  • plus, additional discounts!

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Tidying Sessions

sliding scale $50-$150, via phone

Feeling like you're gonna drown? Do you need some tidying before things feel easier?

A Tidying Session is just that. You tidy up your business while I tidy up my home! You get 45 minutes via phone to tidy up your biggest (or most annoying) brave business questions & conundrums.

It's simple: choose your price, then schedule and show up for your session via phone!

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5 reasons  I might be uniquely qualified to be your business coach:

Hi, my name is Emily Ann Peterson. I help my business clients learn to harness the long-term effects of their traumas. We pour all that chaotic, frazzled, hot mess into their personal practice of daily bravery—building a sustainable, holistically supportive business. And we have fun doing it too!

  1. I've got book smarts with degrees & credentials
  2. I've got street smarts with IRL business experience. 
  3. I'm a survivor of trauma and I still live with the effects from it.
  4. I wrote a book about bravery. (see above point)
  5. Fun Bonus Fact: To this day, I've never had a 9-to-5 job.

Business + Trauma?!

Trauma comes with mental, physical, emotional, and financial effects that are often long-term or even permanent. It can take an extremely long time for a survivor to acknowledge that they experienced trauma and even longer to understand and repair the damage. 

In the meantime, a trauma survivor's gotta still keep the lights on and pay the bills!

Entrepreneurs are *already* at risk for:

  • depression 
  • self-worth issues
  • chronic anxiety & panic attacks
  • addiction 
  • ADHD
  • bi-polar disorder
  • hypertension/heart disease
  • joint & circulation problems
  • sleep disorders, insomnia
  • vision-related problems
  • migraines
  • sexual or erectile dysfunction
  • hormone suppression

Trauma can increase an entrepreneur's risk for:

  • kindling (exponentially escalating mental health crises with progressively less extreme triggers and shorter periods of time between crises... uh, yikes.)
  • hypertension/heart disease, diabetes, obesity
  • stroke, cancer, autoimmune diseases 
  • addiction, self-medicating, self-numbing
  • chronic anxiety & panic attacks
  • sleep disorders, night terrors, insomnia, hyper-arousal
  • easily agitated or angered, extreme startle reflex
  • disassociation, over intellectualizing, monotonous voice, spacey
  • cognitive disfunction, poor memory, trouble speaking 
  • excessive or inappropriate guilt
  • intrusive thoughts or memories, flashbacks
  • obsessive and/or compulsive tendencies
  • self-injury, self-harm, high-risk behaviors

Sources: National Center for Biotechnology Information, World Psychiatry, PsychCentral


Three Things I Believe...

  1. your business doesn't have to feel triggering, overwhelming, and scary.
  2. your business can support and empower your continued recovery from trauma. 

  3. the tool of commerce has the power to help dismantle systems of oppression & cycles of trauma.


Psst! Our Bravery Manifesto is here.

Who might be a good client-match for business coaching?


My personal and professional experience makes me best suited to work with business owners & freelancers who suffer from the lasting effects from high-control environments, or religious trauma. If you own a business and one or more of the following is true then, of course, you're invited to schedule a Meet-n-Greet

  • You're a survivor of trauma, abuse, coercive control, undue influence, whistleblowing, or high-control environments.
    • Mental health professionals often refer to these as:
      • Adverse Religious Experiences or AREs (aka Religious Trauma Syndrome or RTS) such as: cults, high-control groups or fundamentalist spiritual communities.
      • Adverse Organizational Experiences or AOEs such as: multi-level marketing companies (MLMs), direct marketing groups, abusive bosses, or whistleblower situations
  • You're a former member of...
    • an adverse religious group like Scientology, Mormonism, Jehovah Witnesses, Christianity, Catholicism, Evangelicalism, Judaism, Islam, Hinduism, Buddhism, Moonies, or another high-control sect or new age group with undue influence.
    • an adverse organization like Dave Ramsey Solutions, Tony Robbins Research International, NXIVM, Vector Marketing, Scentsy, LulaRoe, HerbaLife, AdvoCare, MetaboLife, Young Living, Equinox, Amway, Avon, Rodan + Fields, etc.
  • You're seeking a safe/sustainable exit from an adverse/high-control group...
    • and you're financially dependent upon them but don't know how to get out.
  • You're labeled by others or yourself as...
    • Exvangelical, Ex-Mormon, Post-Mormon, ex-missionary, ex-pastor, ex-hun, etc.
    • a "suppressive person", SP, heathen, disfellowshipped, excommunicated, shunned, sinner, etc.
    • whistleblower, snitch, "not a team player", devil's advocate, etc.
  • You're actively deconstructing or reconstructing your core identity and/or faith... 
    • hopefully with guidance from a licensed mental health professional, counselor, or therapist.


might be the right coach for you if you own a business and one or more of the following is true... Just mention this when you schedule a Meet-N-Greet.

  • You're a survivor of sexual misconduct/violence, domestic violence, abusive relationship or you have a hostile, or potentially scary ex-partner.
  • You're another kind of brave survivor (childhood trauma, cancer, war, gang, tragedy, prison, etc.)
  • You're a questioning or hesitant member of a spiritual community or high-control group.
  • You're a pastor's kid (PK), missionary kid (MK) or grew up in the homeschooling community.
  • Something else on this page resonates with you. :-)

100% NOPE.

There are countless outlets for sadistic/masochistic entertainment. The School of Bravery is not one of them. Please seek disappointment elsewhere if one or more of the following is true...

  • You desire to financially or otherwise benefit from the direct promotion of a religion, cult, high-control group, or multi-level marketing company.
  • You're a proud promoter of products, businesses or business practices that are racist, ableist, homophobic, fatphobic, misogynistic, xenophobic, or culturally appropriative.
  • You're not vaccinated against COVID-19 or refuse to wear face masks because you do not trust professional institutions backed by peer-reviewed scientific research, such as the World Health Organization or internationally accepted medical licensing boards.
Emily Ann Peterson - photo by Rah Foard (2 of 69)

Other A's for Your Q's

Who's your favorite kind of business client?

  • survivors of trauma
  • the alphabet mafia (aka LGBTQIA+)
  • anti-racists & anti-capitalists
  • sex-workers & body-positive peeps
  • neurodiverse, creative misfits

How would a client get the best results from coaching?

  • have time/capacity to slow down for the biiiiiiiig picture
  • be willing to bring a box of tissues (just in case!)
  • enjoy throwing spaghetti and confetti
  • be fed up with "fake it 'til you make it"

What is your coaching superpower according to clients?

  • "sensitivity to navigate me around spiky subjects and feelings"
  • "generating ideas, next steps"
  • "making easy action plans"
  • "straight talkin' with a smile"

Coaching sessions, what are those like?

  • "emotional spelunking for treasure"
  • "cozy virtual space"
  •  "a rare combo of inspiration & practical execution"

Clients Are Saying...

(More Testimonials & Case Studies Here)
Emily Ann Peterson

Emily Ann is a straight-talker with a smile. Finding your voice is not an easy thing. Self-promotion is even stickier. Put the two together and, if you’re like me, you’ve created the perfect storm of overwhelming. Emily has a rock-solid understanding of all things self-promotion, as well as an uncanny ability to break down even the most intimidating hurdles into manageable action items.

If I am working with someone, I don’t want to just get sweet-talked. I wanted someone who is insightful AND unflinchingly honest, even if it means calling me out on my own self-sabotage - whether it’s denial, procrastination or emotional roadblocks. I know that I can count on Emily Ann to tell it to me straight. And usually, she smiles while she does this, which of course means I don’t even catch on at first to how she is totally calling me out. I love this.

This makes me get to the heart of the matter so much more quickly, whether it’s honing in on the goals of a project or trying hard to see something through to the end. If I need a hand zeroing in on a goal or needing a plan as to how to break down a project into manageable action items, I call Emily Ann.”

singer-songwriter, Etsy shop, maker of felt woodland creatures!

Emily Ann Peterson

“I joined The School of Bravery after Emily Ann gave me a website audit. I was so excited, inspired, and motivated that it was really a no-brainer. I enjoy the format of the masterclasses and the opportunities to be interactive. But the book club was probably my favorite because I'm an author and love books, and I enjoyed getting other perspectives on the readings and activities. I've discovered a whole new creative outlet from the book club!" "Doing brave things is easier now because I can recognize when I'm procrastinating, resisting or just plan scared.

author & teacher


Still Not Sure? Schedule a Meet-n-Greet!

Let's get to know each other with a super-chill chat via Zoom!


Book Yours Here