CV | EMILY ANN PETERSON
MISSION: to support entrepreneurial survivors of trauma with a people-first, whole-person, salutogenic approach to sustainable business.
Master of Business Administration; University of Wyoming. Advisor: Dr. Benjamin Cook. Degree expected August 2022.
Bachelor of Business Administration, Rawls College of Business, Texas Tech University, December 2007.
AREAS OF SPECIALIZATION
- Resolving the long-term effects of (religious) trauma in entrepreneurs & their businesses
- The power of (cult) influence & narcissism on the workplace, consumer behavior, and marketing psychology
- The philosophy of Dr. Shinichi Suzuki, as applied to music education and business development
- Creative expression & innovation in entrepreneurship
- Certified Trauma Support Specialist (CTSS), Int'l Trauma Institute. 2021.
- Sustainable Development Goals (SDGs), International Council for Small Business. 2020.
- Psychological First Aid (PFA), The Johns Hopkins University. 2020.
- Acceptance & Commitment Therapy (ACT), accredited by IAOTH, International Association of Therapists. 2021.
- Rational Emotive Behavioral Therapy (REBT) Life Coach, accredited by the CPD Standards Agency. 2021.
- Suzuki Cello Music Educator, Books 1-4, Suzuki Assoc. of the Americas. 2013.
WRITING & JOURNALISM PORTFOLIO
Book | 2018. Bare Naked Bravery: How to Be Creatively Courageous. In-house publication with global distribution. #1 Amazon bestseller in 7 categories upon release.
Article | 2018. Conversational Acrobatics: How to Deflect Sensitive Topics in Social Situations. Best-Self Magazine.
Article | 2018. How to Increase Your YouTube subscribers with One Simple Link. DIY Musician.
Article | 2017. Six tips to help overcome your fear of the stage. Thrive Global.
Faculty, The School of Bravery, 6/2018 - Present
Lectured on sustainable business practices and best practices for creative professionals and small business owners using principles outlined in Bare Naked Bravery: How to Be Creatively Courageous.
Faculty, The Song School. Planet Bluegrass’ Rocky Mountain Folks Festival. 2019.
Lectured on using technology as a solo business owner in the music industry while demonstrating advanced business-growth stage performance techniques. Provided mentorship for beginning-advanced career musicians.
Faculty, Studio of Emily Ann Peterson, 2010-2017.
Incorporated philosophies from Dr. Shinichi Suzuki to teach holistic personal development and music education through the cello in private and group classroom environments.
Lecture | The value of shared experiences; measuring worth beyond monetary value. Presented at TEDxTacoma in 2015.
Workshop | Eradicating starving artist mindset to empower career growth. Presented in 2019 at the Folk Alliance Regional Midwest conference.
Presentation | Using tools of technology to automate your creativity and career. Presented in 2019 at the Northeast Regional Folk Alliance conference.
Lecture | Methods for using your fear to get what you want, overcome self-promotion anxiety, and Presented in 2019 at Southeastern Regional Folk Alliance conference.
Association for Contextual Behavior Science
International Council for Small Business
Global Center for Religious Research
National Association of Social Workers
World Professional Association for Transgender Health
International Essential Tremor Foundation
Suzuki Association of the Americas
National Academy of Recording Arts & Sciences, The Grammy’s
Local 1000, American Federation of Musicians
Folk Alliance International
Progressive Journalists Association
HONORS & GRANTS
Artist Residency, Grunewald Guild, Leavenworth, WA.
Spent 6 weeks writing and recording new music to release over the following years.
Cover Story | 2019. New Seasons of Bravery: Her ET Helped Her Break Through a Glass Ceiling She Never Knew Existed. International Essential Tremor Foundation's Tremor Talk Magazine.
Interview | 2018. Interview with Author and TED Speaker Emily Ann Peterson About Essential Tremor, Hypothyroidism & Her Book "Bare Naked Bravery". Invisible Not Broken Podcast.
Interview | 2017. Episode 129: The Bravery, Self-Worth, and Curiosity of Time Management. The One Thing with Geoff Woods.
Founding Owner / EAP Media Int’l / 2008 - Present
- Leads a team of six contractors to execute operations for subsidiary businesses and initiatives including The School of Bravery, Songs of Bravery Songwriter Showcase, and the Bare Naked Bravery Podcast and corresponding book
Founder, Author & Podcast Host / The School of Bravery / 2016 - Present
- Creates pre-recorded one-to-many courses with a subscription model while maintaining a client retention rate of 98%
- Recruits guest faculty to diversify content and capitalize on partnership marketing opportunities
- Generates client leads through free class offerings on the website landing pages and promotions in the Bare Naked Bravery Podcast and Book
- Fosters a rich online community by engaging student volunteers to host virtual work parties and discussion groups
Podcast Creator and Host / Bare Naked Bravery Podcast / 2016 - Present
- Founded and produced a podcast that released 57 episodes in its first year that became the outline for the self-published book “Bare Naked Bravery: How to Be Creatively Courageous”
- Garnered 41,000 downloads to date and grew listenership by 25x from the first to the most recent episode
- Monetized content through running social media and search engine ads
Co-Founder & Faculty Member / Coda School of Music / 2015 - 2017
- Collaborated with two teachers to start a cost-effective, safe for children music school in downtown Seattle
- Negotiated terms with a partner organization to allow the school to teach out of two designated unutilized rooms and scheduled teachers to optimize the space
- Scaled the school and scheduling system to accommodate seven teachers and facilitated collaborative recitals and community events with all teachers and students
Client Assistant & Content Manager / Litfuse Publicity Group / June 2014 - Sept. 2014
- Managed ongoing marketing strategy for six authors through stewarding Pinterest accounts, building blog partnerships, and writing press releases for book launches
- Grew average monthly views on an author's Pinterest account by up to 262% and increased traffic to their website by up to 881% through scheduling software, strategic content marketing, and partnerships with other Pinterest social accounts
Publicity, Marketing & Event Coordinator / Fremont Abbey Arts Center / 2008 - 2010
- Built relationships with targeted local journalists, organizations, and publications and wrote press releases to publicize ticketed events for ranging between 100 and 350 attendees
- Engaged university students to design a Seattle Weekly Webby Award-winning website to cut costs, steward a relationship with the university and improve the user experience
- Increased private event profit margins by over 200% by researching competitor pricing, identifying an opportunity to charge the true value of the product offering and restructuring rental prices
Marketing Manager & Musician / Live Jubilee / Feb. 2008 - May 2011
- Raised awareness of anti-human trafficking initiatives through playing music and speaking publically at concerts, events, and conferences
- Strategized digital marketing campaigns to generate an online fanbase to reach thousands of listeners at live events
- Worked with the national press to generate organic growth and awareness through writing press releases and coordinating publicity coverage
Distribution & Communications Intern / Sub Pop Records / June 2008 - Oct. 2011
- Innovated and implemented a reliable and elaborate system to coordinate a constantly rotating set of 20 touring artists, their album releases, and promotion for their upcoming shows across the country at over 150 national record stores each.
Paralegal & Office Manager / Jablonski Law Group / Jan. 2008 - April 2008
- Supported an intellectual property attorney by enforcing deadlines, filing paperwork with the US Patent Office, and recording client meeting notes as necessary to file patents accurately.
International Music Director / Radyo Shema Turkey / 98.0 FM / 2006 - 2008
- Updated the station’s music library to acquire new music for the station and reach a new demographic of listeners
- Led outreach to American artists to connect them with the station, receive rights to play their music, and ensure all artists could collect royalties
Disc Jockey & Music Reviewer / 88.1 KTXT FM / 2004 - 2007
- Acted as an on-air DJ for the college radio station
- Selected music from submissions to identify quality songs that reflected target listener preferences while adhering to the Federal Communications Commission (FCC) standards
Meyers-Briggs: INFJ / The Advocate - Intuitive, introverted, feeling, and judging personality types are creative, gentle, and caring. INFJs are usually reserved but highly sensitive to how others feel. INFJ’s are typically idealistic, with high moral standards and a strong focus on the future. INFJs enjoy thinking about deep topics and contemplating the meaning of life. The INFJ type is said to be one of the rarest with just one to three percent of the population exhibiting this personality type.
CliftonStrengths: Strategic (Thinking), Activator (Influencing), Voice of Positivity (Relationships), Woo (Influencing), Maximizer (Influencing)
DISC Assessment: Results-Driven (High D, I, and C) - A focused, inspirational character, she is an out-and-out leader who demands results rather than spending time working on the nuts-and-bolts of daily work. She looks at the research and ideas that her crew have generated (working in an environment that she has shaped) to make the best decisions before proceeding.
Wealth Dynamic: Creator - Best working environments are creative projects, creative problem-solving, big picture thinking, strategy, task-focused leadership, learning with visuals, and communicating in simple summaries
Ebb & Flow, LP, Cello Yoga, 2015.
Self-Titled, EP, Emily Ann Peterson, 2015.
Covered in Clover, LP, Emily Ann Peterson, 2019.
Something’s Gotta Give EP, Emily Ann Peterson, expected October 2020.
Our Love (Is Bringing Me Home), LP, Emily Ann Peterson, expected April 2021.
on the Stage
The Portland Cello Project
Kye Alfred Hillig
Northwest Symphony Orchestra
Tacoma Urban Orchestra
The Head and The Heart
Seattle Rock Orchestra
Karin Stevens Dance Company
in the Studio
Sera Cahoone, artist
Jenn Ghetto, artist
Shelby Earl, artist
Rosie Thomas, artist
Kye Alfred Hillig, artist
Zach Powers, artist
Chris Walla, producer
Thom Monahan, producer
Jonathan Plum, producer
David Bazan, producer
Blake Wescott, producer
DJ Phinisey, producer
Shannon Stephens, artist
Chris Mathews Jr., producer
James Holden Resch, producer
Zach Varnell, producer
Jonas G, producer
Bear Creek Studios
London Bridge Studios
Mezzanine Floor Studios
The Castle Studio